Blog

  • How the Internet is Changing Advertising

    by Christian | March 14, 2010 | View Comments

    Here is a fun and informative video from Epiphio Studios. It talks about how new technology demands a new way to communicate. The internet is built around people searching for information and sharing their experiences with others.

  • High Gear Training Video Shoot Day

    by Christian | March 9, 2010 | View Comments

    Here are a few select shots from our video shoot today. Airplane Corporation's office was transformed into a studio!

    A special thanks goes out to Scott Rasmussen, Richard Chisolm and the entire team at 3 More Frames Media

  • 10 Tips On Building a Community for Your Company Using Twitter

    by Christian | March 9, 2010 | View Comments

    Using Twitter is not a waste of time. It is a great tool to quickly build a community of targeted prospects for your company.

    PR and social media blogger, Sarah Evans provides a great post that includes these 10 tips on how to build a community with Twitter.

    1. Create a user-friendly Twitter ID (@yourname)
    2. Search for people to follow
    3. Learn the lingo
    4. Know who “@” replies to you
    5. Add your Twitter ID to all of your signatures
    6. Reach out and say something
    7. Read the bio of those who follow you
    8. Promote others and share your best information
    9. Learn the etiquette
    10. Find out who some of the big players are

    Read Sarah’s complete article HOW TO: Build Community on Twitter

  • Social Media Marketing Examples

    by Christian | March 9, 2010 | View Comments

    Almost daily I’m asked by business owners and new business directors for examples of companies using social media to promote their brands. The best resource that I have found is Peter Kim’s list. It currently exceeds over 300 companies and is a great place to get started.

    Being Peter Kim: A List of Social Media Marketing Examples

    Peter has also compiled examples in The 22 Step Social Media Marketing Plan

 
 Newer Entries »